The Aura Balm™
NEW!
MULTITASKING CHEEK + LIP TINT
Radiate out everything that makes you, you. Aura Balm™ is a skin-perfecting tint for cheeks + lips. Inspired by old-school “pot rouge” and enriched with next-gen skincare actives. Packed with vitamins and hydrators to keep you looking and feeling like your truest self, all day long.
Sweetness is a natural, flush pink. The perfect pink for brightening every day.
Lady is a confident berry. For when you want to have fun but also have it all together.
Sunlit is a bronzey golden-red. Looks like you've spent the day in the sun in the south of France.
Moxie is a sheer cherry red. Perfect for going out and feeling confident, but still natural.
Keeper is a sheer natural tone. Adds dimension and glow without too much color. NOTE: Keeper has sold out and is on pre-order. Shipping 7/12. If you order other shades, too, they will ship ahead of Keeper.
Pay in 4 interest-free installments
Why You'll Love It
• Sheer, buildable natural and radiant tint
• 5 always natural-looking shades
• Light on the skin. Never heavy, greasy, waxy, or sticky
• Water-free formula helps skin retain moisture throughout the day
• Hyaluronic acid makes it instantly plumping for lips and extra hydrating on cheeks
• Hormone-balancing Heart to Heart Complex® actively helps build collagen, strengthen barrier, calm effects of inflammation, and manage and prevent skin issues.
Our Heart to Heart Complex®
• Our proprietary natural hormone-balancer, DIM, is proven to boost collagen by up to 400% and speed healing up to 4 times*, making it a skin wellness superhero
• Derived from cruciferous vegetables including broccoli and kale (yes, really!)
• Part of an elite group of cell-communicating ingredients including niacinamide, retinol, peptides
• Studied for decades in more than 3,000 published studies(!) for its hormone-balancing, anti-inflammatory, and anti-carcinogenic properties
Details, Ingredients, & Directions
Size: 15ml / 0.5 fl oz. Typically lasts 3 months.
How to Use: After your skincare and makeup (if you're using any), apply a touch of your Aura Balm™ to cheeks, nose, etc., as you would with blush or bronzer. Build up pigment as you like. Apply to lips like lip balm. Done!
See Ingredient List
FAQs
Can I use it on acne or unhappy skin? Yes! The Aura Balm™ is formulated to actively help take care of skin concerns while it gives a touch of radiant color.
How long does it last? A little goes a very long way! With daily use for lips and cheeks, you can expect each jar to last about 3 months.
Can I use it over foundation and concealer? Yes! It can be used on bare skin or with other makeup products.
What does it feel like? The texture is a rich balm, but it goes on very light. There is no cake-y makeup feel, no powdery residue, or waxy sensation. Skin feels hydrated, bouncy, healthy, and well-moisturized.
"It's such an approachable product."
"It makes me look and feel healthy and alive."
"So easy to use."
"It's never cake-y or makeup-y."
"Looks totally natural."
"Love it even on my dry skin."
"I use it every single day."
"Totally fine on my sensitive skin, hooray!"
"I like that it color corrects, too."
"Every color works on my skintone."
"It's such an approachable product."
"It makes me look and feel healthy and alive."
"So easy to use."
"It's never cake-y or makeup-y."
"Looks totally natural."
"Love it even on my dry skin."
"I use it every single day."
"Totally fine on my sensitive skin, hooray!"
"I like that it color corrects, too."
"Every color works on my skintone."
Why You'll Love It
✓ Oh-So Easy
✓ Multi-Tasking
✓ Super Buildable
✓ Always Looks Natural
✓ Improves Your Skin While Wearing
How It Feels
A light, nothing-there balm that immediately sinks into the skin. Made with skin-identical hydrators so that it never feels sticky, greasy, or makeup-y.
Why We Made It
We love that feeling of putting on your favorite tint – be it blush, bronzer, lip – and being ready for life. But we wanted them to work harder for us! There's no reason you can't make a hard working, multitasking tint that actually improves your skin while you wear it. The result? Meet Aura Balm™.
The Complete Routine
STEP 1
$36
STEP 2
Daily Vitamin Serum
$69
STEP 3
$55
STEP 4
$36
